Dec 19, 2023

Venture Capital in the Creator Economy

Amanda Northcutt interviews Megan Lightcap of Slow Ventures. They discuss what investors are looking for in creator businesses and why creators need sound operations practices in their business.

Show Notes

Hosts: Amanda Northcutt & Megan Lightcap of Slow Ventures

In this episode, Amanda interviews Megan Lightcap, a venture capitalist specializing in the creator economy. They discuss the criteria Slow Ventures looks for in creators to invest in, the importance of building sustainable businesses, and the power of cash and A+ operators in a creator business.

Key Highlights of this episode:

  • Slow Ventures looks for creators who are category-specific and have real commercial opportunities.
  • They prefer creators who are early enough in their career where an investment can make a significant impact.
  • Megan discusses Slow Ventures’ ethos of building businesses thoughtfully and playing the long-term game.
  • Cash infusions are used by creators to invest in content, expand their businesses, and experiment with new opportunities.
  • Creators have the power to influence consumer spending and are seen as trusted sources of recommendations.
  • Megan believes there will be an explosion of people identifying as creators, leading to more opportunities and labor shifts.
  • Consumer behavior will continue to fragment, with niche communities forming around specific topics.

For more insights and information about Slow Ventures’ creator fund, subscribe to Megan’s newsletter, Slow Upload, and follow her on Twitter.

Visit the Level Up Creators website for additional resources and support for creators.



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